Get pixel-perfect conversion tracking across Google, Meta, TikTok, and more — installed and verified by a specialist so your ad spend is never wasted on missing or broken data.
I Will Set Up Google Tag Manager and Conversion Tracking
Core GTM, GA4 and Meta Pixel installation for a single site
- Google Tag Manager container installed and configured
- Google Analytics 4 (GA4) property connected and verified
- Meta (Facebook) Pixel installed with DataLayer
- Analytics and tag manager setup tested before delivery
- Suitable for lead-gen or simple single-page sites
Full tracking stack plus social platform pixels and e-commerce purchase tracking
- Everything in Starter
- Social platform tracking (TikTok, Pinterest, LinkedIn, or similar)
- E-commerce purchase tracking with DataLayer (Add to Cart, Checkout, Purchase)
- Google Ads conversion tracking configured
- Form and button click event tracking
- Suitable for Shopify, WooCommerce and standard e-commerce stores
Complete multi-platform tracking with server-side tagging and specialist ad-network pixels
- Everything in Growth
- Server-side tagging setup for cookieless, privacy-compliant tracking
- Enhanced Conversions for Google Ads configured
- Specialist ad-network pixels (e.g. Taboola, Outbrain, AdRoll, Reddit, MNTN, Rakuten, AWIN, Tune)
- GTM audit and bug fix of any existing container
- Advanced events: call tracking, email tracking, video, chatbot, ActiveCampaign, Hotjar
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Key details about this service to help you decide. Generated by Zinn Hub, not the seller.
Value Position
Platform Coverage
Tracking Depth
Entry Tier Scope
Shopify Specialisation
What You'll Receive
Full Description
Accurate conversion tracking is the engine behind every profitable ad campaign. If your pixels are firing incorrectly, your campaigns are optimising on bad data — and you are losing money without knowing it. This service sets up, installs, and verifies your entire tracking stack so every click, purchase, form fill, and checkout step is captured cleanly.
Whether you are running a Shopify store, a lead-generation site, or a complex e-commerce build, the work is handled end-to-end: Google Tag Manager container setup, GA4 configuration, pixel installation, and DataLayer implementation — all tested before delivery.
**What is covered across all tiers:**
Google Tag Manager is installed and configured as the foundation. A Google Analytics 4 property is connected and verified. The Meta (Facebook) Pixel is implemented with DataLayer support. Tag Manager audits and bug fixes are included where needed. Server-side tagging is available for clients who need cookieless, privacy-compliant data collection.
**Additional tracking events available across tiers:**
Add to Cart, Remove from Cart, Start Checkout, Purchase, Form and iFrame tracking, Button click tracking, Video and chatbot tracking, Google Ads conversion tracking, Enhanced Conversions, Email tracking, Call tracking, Custom event tracking, ActiveCampaign event tracking, LinkedIn Tag, Pinterest Tag, Hotjar, and specialist ad-network pixels including Taboola, Outbrain, AdRoll, Reddit, MNTN, Rakuten, and affiliate networks such as AWIN and Tune.
**How it works:**
After placing your order, share your platform (e.g. Shopify, WordPress, WooCommerce), the pixels and platforms you need tracking on, and any login access required. Work begins promptly, and you will be updated via the order chat throughout. Everything is tested before handover.
**Who this is for:**
E-commerce store owners who need reliable purchase and funnel tracking. Marketing teams running paid campaigns on Google, Meta, or TikTok who cannot afford data gaps. Businesses migrating to Shopify Checkout Extensibility who need their tracking rebuilt correctly inside the sandbox environment. Agencies needing white-label implementation for their clients.
**Why this seller:**
This is a dedicated tracking and analytics specialism — not a generalist offering. The breadth of supported platforms (from GA4 and Google Ads through to niche affiliate pixels) reflects genuine, hands-on experience across diverse e-commerce and lead-generation setups. London-based and operating under the Zinn Digital brand, with a focused process designed to deliver clean, verified tracking fast.
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Compare Packages
| Feature | Starter | Growth | Full Stack |
|---|---|---|---|
| Delivery Time | 1 days | 2 days | 3 days |
| Revisions | 1 | 2 | 3 |
| Google Tag Manager container installed and configured | ✓ | ✕ | ✕ |
| Google Analytics 4 (GA4) property connected and verified | ✓ | ✕ | ✕ |
| Meta (Facebook) Pixel installed with DataLayer | ✓ | ✕ | ✕ |
| Analytics and tag manager setup tested before delivery | ✓ | ✕ | ✕ |
| Suitable for lead-gen or simple single-page sites | ✓ | ✕ | ✕ |
| Everything in Starter | ✕ | ✓ | ✕ |
| Social platform tracking (TikTok, Pinterest, LinkedIn, or similar) | ✕ | ✓ | ✕ |
| E-commerce purchase tracking with DataLayer (Add to Cart, Checkout, Purchase) | ✕ | ✓ | ✕ |
| Google Ads conversion tracking configured | ✕ | ✓ | ✕ |
| Form and button click event tracking | ✕ | ✓ | ✕ |
| Suitable for Shopify, WooCommerce and standard e-commerce stores | ✕ | ✓ | ✕ |
| Everything in Growth | ✕ | ✕ | ✓ |
| Server-side tagging setup for cookieless, privacy-compliant tracking | ✕ | ✕ | ✓ |
| Enhanced Conversions for Google Ads configured | ✕ | ✕ | ✓ |
| Specialist ad-network pixels (e.g. Taboola, Outbrain, AdRoll, Reddit, MNTN, Rakuten, AWIN, Tune) | ✕ | ✕ | ✓ |
| GTM audit and bug fix of any existing container | ✕ | ✕ | ✓ |
| Advanced events: call tracking, email tracking, video, chatbot, ActiveCampaign, Hotjar | ✕ | ✕ | ✓ |
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Set Up Google Tag Manager and Conversion Tracking
Set Up Google Tag Manager and Conversion Tracking
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Frequently Asked Questions
Please share the name of your store platform (e.g. Shopify, WordPress, WooCommerce), the specific pixels and tracking events you need, and any login or access credentials required. The more detail you provide upfront, the faster work can begin.
Yes. Shopify Checkout Extensibility enhances checkout customisation by separating it from theme editing. GTM can be integrated to ensure robust tracking throughout the checkout process, including thank-you pages, order status pages, and customer account flows — all while preserving your theme structure.
Ads conversion tracking is maintained by migrating your tracking scripts to Customer Events within Shopify's sandbox environment. Your Ads tracking codes are moved to work correctly within this architecture so conversion data continues to flow without interruption.
Yes. The service covers a wide range of platforms including WordPress, WooCommerce, and custom-built sites. Please mention your platform when placing your order so the correct implementation approach is used.
All tags and pixels are tested before delivery using Tag Assistant, browser developer tools, and platform-native test modes (such as Meta Events Manager). You will receive confirmation that events are firing as expected.
Absolutely. GTM audits and bug fixes are included in the Growth and Full Stack tiers, and available as a standalone add-on. Share your existing container details on order and the setup will be reviewed and corrected.
Server-side tagging is included in the Full Stack tier. If you are on the Starter or Growth tier and require server-side tracking, please get in touch via the order chat to discuss the scope.
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