Get accurate, data-driven insights with a professional Google Analytics 4 and Google Tag Manager setup — including conversion tracking, eCommerce tracking, and custom events tailored to your website.
I Will Set Up GA4, GTM & Ads Conversion Tracking
GA4 and GTM installation with core event and conversion tracking
- GA4 property creation and GTM container setup
- Form submission, phone call, and booking event tracking
- Custom event configuration
- Enhanced measurement: scroll, outbound clicks, site search, file downloads
- Internal traffic filtering for clean reporting
- Google Ads conversion tracking linked to GA4
Everything in Starter plus remarketing audiences and GA4 eCommerce tracking via data layer
- All Starter deliverables included
- GA4 eCommerce tracking via data layer (product views, add-to-cart, checkout, purchase)
- Remarketing audience setup in GA4 pushed to Google Ads
- Full funnel (leads) tracking configuration
- Contact Form 7 tracking setup
- Cross-platform support: WordPress, WooCommerce, Shopify, Wix, Webflow, or ClickFunnels
Full-stack tracking solution including server-side tracking and Facebook Conversions API
- All Growth deliverables included
- Server-side tracking setup for privacy compliance and improved data accuracy
- Facebook Conversions API (CAPI) integration
- First-party tracking domain verification
- Advanced custom event and funnel configuration
- Agency-scale delivery — suitable for multi-account or multi-platform projects
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What You'll Receive
Full Description
Stop making marketing decisions on incomplete or broken data. Whether you are launching a new website, migrating from Universal Analytics, or trying to fix tracking that has never worked properly, this service gives you a clean, reliable GA4 and GTM implementation you can actually trust.
Based in London, Zinn Digital brings more than three years of hands-on project experience across Google Analytics 4, Google Tag Manager, Google Ads conversion tracking, and server-side tracking. The team works with businesses of all sizes — from solo founders to agencies managing multiple client accounts — and has delivered tracking solutions on WordPress, WooCommerce, Shopify, Wix, Webflow, ClickFunnels, Magento, Laravel, and fully custom-built platforms.
**What this service covers:**
At the foundation, you receive a properly configured GA4 property connected via Google Tag Manager — the industry-standard method that keeps your site code clean and your tracking flexible. From there, the scope expands depending on the package you choose.
Core tracking elements include GA4 installation and GTM container setup, form submission tracking (including Contact Form 7), phone call tracking, booking tracking, and custom event configuration. Enhanced measurement events — page views, scroll depth, outbound clicks, site search, video engagement, and file downloads — are configured and verified. Internal traffic is blocked so your reporting reflects real visitor behaviour, not your own team browsing the site.
For businesses running paid campaigns, Google Ads conversion tracking is set up and linked so you can see exactly which clicks are driving results. Remarketing audiences are configured within GA4 and pushed to Google Ads, enabling smarter campaign targeting from day one.
For eCommerce stores, the full GA4 eCommerce tracking suite is implemented via the data layer — covering product views, add-to-cart events, checkout steps, and purchase confirmation — giving you complete funnel visibility from first visit to completed transaction.
Server-side tracking and Facebook Conversions API (CAPI) are available for those who need future-proof, privacy-compliant data collection that bypasses browser-based limitations and improves signal accuracy for ad platforms.
**How it works:**
After placing your order, share your website URL and the relevant access credentials (Google Tag Manager, GA4, and website backend where required). The team will review your setup, complete the implementation, and deliver a fully tested configuration. If anything needs clarification, you will be contacted directly via the order chat.
**Who this is for:**
This service is ideal for eCommerce store owners, marketing managers, growth-focused founders, and digital agencies who need accurate tracking without spending weeks learning the technical side themselves. If you are running Google Ads without verified conversions, operating an online store without eCommerce data, or simply unsure whether your analytics is recording anything meaningful — this is the fix.
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Compare Packages
| Feature | Starter | Growth | Premium |
|---|---|---|---|
| Delivery Time | 1 days | 2 days | 4 days |
| Revisions | 1 | 2 | 2 |
| GA4 property creation and GTM container setup | ✓ | ✕ | ✕ |
| Form submission, phone call, and booking event tracking | ✓ | ✕ | ✕ |
| Custom event configuration | ✓ | ✕ | ✕ |
| Enhanced measurement: scroll, outbound clicks, site search, file downloads | ✓ | ✕ | ✕ |
| Internal traffic filtering for clean reporting | ✓ | ✕ | ✕ |
| Google Ads conversion tracking linked to GA4 | ✓ | ✕ | ✕ |
| All Starter deliverables included | ✕ | ✓ | ✕ |
| GA4 eCommerce tracking via data layer (product views, add-to-cart, checkout, purchase) | ✕ | ✓ | ✕ |
| Remarketing audience setup in GA4 pushed to Google Ads | ✕ | ✓ | ✕ |
| Full funnel (leads) tracking configuration | ✕ | ✓ | ✕ |
| Contact Form 7 tracking setup | ✕ | ✓ | ✕ |
| Cross-platform support: WordPress, WooCommerce, Shopify, Wix, Webflow, or ClickFunnels | ✕ | ✓ | ✕ |
| All Growth deliverables included | ✕ | ✕ | ✓ |
| Server-side tracking setup for privacy compliance and improved data accuracy | ✕ | ✕ | ✓ |
| Facebook Conversions API (CAPI) integration | ✕ | ✕ | ✓ |
| First-party tracking domain verification | ✕ | ✕ | ✓ |
| Advanced custom event and funnel configuration | ✕ | ✕ | ✓ |
| Agency-scale delivery — suitable for multi-account or multi-platform projects | ✕ | ✕ | ✓ |
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Set Up GA4, GTM & Ads Conversion Tracking
Set Up GA4, GTM & Ads Conversion Tracking
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Frequently Asked Questions
To complete the setup, the team will need: (1) Google Tag Manager access — if you do not have an account, one will be created and admin access handed over to you; (2) Google Analytics 4 access — again, if you do not have a property, it will be created for you; and (3) website backend access, where required, to enable the data layer or install a plugin. Full details will be confirmed via the order chat after purchase.
The team has direct experience with WordPress, WooCommerce, Shopify, Wix, Webflow, ClickFunnels, Magento, Laravel, and fully custom-built platforms. If your platform is not listed, please get in touch before ordering and the team will confirm compatibility.
Yes. The team is fully equipped to manage agency-scale work, including multiple simultaneous GA3-to-GA4 migrations. If you have a larger batch of projects, reach out via the order chat to discuss scope and timelines.
Google Tag Manager keeps all your marketing and analytics tags in one place, managed through a visual interface. This means you can add, update, or remove tracking without touching your website's code every time — reducing developer dependency, speeding up changes, and lowering the risk of breaking your site.
Server-side tracking moves tag firing from the visitor's browser to a secure server you control. This improves data accuracy (as it is not blocked by ad blockers or browser privacy settings), supports privacy compliance, and produces stronger, more reliable signals for ad platforms. It is particularly valuable for eCommerce stores and businesses running significant paid advertising spend.
Verifying your tracking domain confirms to Google and other platforms that your domain is authorised to send data. This improves data reliability, strengthens your website's credibility with those platforms, and ensures the most accurate possible capture of first-party data — which becomes increasingly important as third-party cookies are phased out.
The team tests all implemented tags and triggers before delivery, using GTM's built-in preview mode and GA4's real-time reports to confirm events are firing as expected. If anything appears incorrect once you review the work, raise it via the order chat and the included revisions will be used to resolve it.
That is fine — the team can work with an existing setup, fixing misconfigured tags, cleaning up duplicate events, or adding missing tracking on top of what is already in place. Describe your current situation in the order requirements and the team will assess accordingly.
Customer Reviews
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Great experience and happy with the work. Very professional and provides detailed information about the work that was done. Neil provided me with assistance in GA4 and Google Ads tracking improvements with custom datalayer added. I will come back for more support. Thanks!
Excellent collaboration! The work was carried out professionally and on time. Very accommodating and understanding, he does everything possible to make our work easier. I highly recommend him, don't hesitate to contact him for quality work. Professional, high quality, and on time!
Another collaboration with Neil and, once again, nothing but praise. He solved the problem on our Shopify site with incredible speed and quality. Professional, meets deadlines, simple and effective communication, high-quality work. Flawless! I highly recommend him! You can trust him completely!
Neil did a solid job auditing and tidying our Google Ads setup, especially around conversion tracking (clean single Purchase signal via GTM) and tightening keyword targeting. Communication was quick and he explained what he changed clearly. We’re now letting the account run for a few days so performance can stabilise, but so far everything looks clean and properly set up. Recommended.
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