Get accurate GA4 tracking with Google Tag Manager — covering micro-conversions, enhanced ecommerce events, and server-side tagging. Certified analytics expert, with one month of post-delivery support included.
I Will Set Up GA4 Ecommerce & Conversion Tracking via GTM
GA4 property and GTM setup with micro-conversion tracking and one month of support.
- GA4 property configuration
- Google Tag Manager container setup
- Micro-conversion tracking: forms, calls, clicks, downloads (up to 5 goals)
- Custom button, link, and event tracking
- Recorded video walkthrough of your tracking setup
- 1 month post-delivery support
Everything in Starter plus full enhanced ecommerce purchase and funnel tracking.
- Everything in Starter
- Enhanced ecommerce event tracking: Impression, Click, Page View, Add to Cart, Remove from Cart
- Begin Checkout and Purchase event tracking with revenue
- Google Ads ecommerce conversion integration
- Resolves missing or duplicate ecommerce revenue issues
- Recorded video walkthrough of full ecommerce tracking
Complete GA4, enhanced ecommerce, and server-side tracking for maximum data accuracy.
- Everything in Standard
- Server-side tagging via first-party domain setup
- Improved resistance to ad blockers and ITP restrictions
- More accurate conversion and revenue data across GA4 and Google Ads
- Best-practice recommendations and knowledge sharing session
- Recorded video walkthrough covering client-side and server-side layers
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Value Position
Tracking Scope
Implementation Method
Ecommerce Tracking
Post-Delivery Support
What You'll Receive
Full Description
Stop losing revenue to inaccurate data. Whether your ecommerce purchase events are misfiring, your Google Ads conversions are under-reporting, or duplicate tags are inflating your numbers, unreliable analytics leads directly to poor decisions and wasted ad spend. This service delivers a clean, certified GA4 and Google Tag Manager setup so you can trust every number in your reports.
As a certified Google Analytics and Google Tag Manager expert, the work is grounded in best practice from the ground up — not patched over broken legacy setups. You also receive a recorded video walkthrough explaining exactly how your tracking functions on your website, so you are never left in the dark after delivery.
**What is included across all tiers:**
Every package includes a full GA4 property configuration, a Google Tag Manager container setup, and micro-conversion tracking — covering contact form submissions, lead events, click-to-call tracking, email link clicks, custom button and link clicks, file downloads, and custom event tracking. Up to five tracking goals are configured, and one month of post-delivery support is included so any questions or minor issues after launch are handled promptly.
**Enhanced ecommerce tracking (Standard and Full tiers):**
For ecommerce stores, the Standard and Full packages add complete enhanced ecommerce event tracking: Product Impression, Product Click, Product Page View, Add to Cart, Remove from Cart, Begin Checkout, and Purchase — including revenue attribution to both GA4 and Google Ads. This resolves the most common cause of missing or inconsistent revenue data across analytics platforms.
**Server-side tracking (Full tier):**
The Full package introduces server-side tagging via a first-party domain. Because tags fire from your own domain rather than the browser, they are far more resistant to ad blockers, browser-level Intelligent Tracking Prevention (ITP), and third-party cookie restrictions. The result is measurably more accurate conversion and revenue data — particularly important for stores and advertisers who rely on GA4 and Google Ads for bidding decisions.
**Common issues resolved:**
- Ecommerce revenue not recording in GA4 or Google Ads
- Conversion tags failing to fire or record
- Duplicate tag firing causing inflated event counts
- Inconsistent data across analytics platforms
**Platforms supported:**
Shopify, WordPress, BigCommerce, Squarespace, Wix, Magento, and custom-built platforms.
**Who this is for:**
Ecommerce store owners, marketing managers, and agencies who need reliable, accurate tracking they can act on — without spending weeks debugging tag configurations themselves.
If you have a specific event, goal, or conversion you need tracked that is not listed above, send a message before ordering and the scope can be confirmed.
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Compare Packages
| Feature | Starter | Standard | Full |
|---|---|---|---|
| Delivery Time | 3 days | 3 days | 5 days |
| Revisions | 1 | 1 | 2 |
| GA4 property configuration | ✓ | ✕ | ✕ |
| Google Tag Manager container setup | ✓ | ✕ | ✕ |
| Micro-conversion tracking: forms, calls, clicks, downloads (up to 5 goals) | ✓ | ✕ | ✕ |
| Custom button, link, and event tracking | ✓ | ✕ | ✕ |
| Recorded video walkthrough of your tracking setup | ✓ | ✕ | ✕ |
| 1 month post-delivery support | ✓ | ✕ | ✕ |
| Everything in Starter | ✕ | ✓ | ✕ |
| Enhanced ecommerce event tracking: Impression, Click, Page View, Add to Cart, Remove from Cart | ✕ | ✓ | ✕ |
| Begin Checkout and Purchase event tracking with revenue | ✕ | ✓ | ✕ |
| Google Ads ecommerce conversion integration | ✕ | ✓ | ✕ |
| Resolves missing or duplicate ecommerce revenue issues | ✕ | ✓ | ✕ |
| Recorded video walkthrough of full ecommerce tracking | ✕ | ✓ | ✕ |
| Everything in Standard | ✕ | ✕ | ✓ |
| Server-side tagging via first-party domain setup | ✕ | ✕ | ✓ |
| Improved resistance to ad blockers and ITP restrictions | ✕ | ✕ | ✓ |
| More accurate conversion and revenue data across GA4 and Google Ads | ✕ | ✕ | ✓ |
| Best-practice recommendations and knowledge sharing session | ✕ | ✕ | ✓ |
| Recorded video walkthrough covering client-side and server-side layers | ✕ | ✕ | ✓ |
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Set Up GA4 Ecommerce & Conversion Tracking via GTM
Set Up GA4 Ecommerce & Conversion Tracking via GTM
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Frequently Asked Questions
You will need to provide access to your website (admin or tag manager access), your GA4 property, and your Google Ads account if applicable. Full instructions are in the requirements section — once you place your order, simply share those details via the order chat and work begins promptly.
Yes. Send a message before ordering with details of what you need tracked, and the scope can be confirmed. Custom button clicks, scroll depth, video interactions, and other bespoke events are all within scope depending on the package.
With server-side tracking, tags fire from your own first-party domain rather than the visitor's browser. This makes them far more resistant to ad blockers and browser-level Intelligent Tracking Prevention (ITP). The result is more complete, more consistent data — particularly for ecommerce revenue and paid media conversions.
Yes — this is one of the most common issues resolved. Causes include blocked third-party cookies, duplicate tags, and misconfigured purchase events. The Standard and Full packages specifically address revenue attribution for both GA4 and Google Ads.
Shopify, WordPress, BigCommerce, Squarespace, Wix, Magento, and custom-built platforms. If you are unsure whether your platform is supported, send a message before ordering.
Yes. Every package includes a recorded video walkthrough that explains how your tracking is configured and how to verify it is working correctly. This means you are not dependent on a developer to understand your own analytics.
The Starter and Standard packages include one revision. The Full package includes two revisions. Revisions cover adjustments to the delivered scope — additional goals or new event types beyond the original brief may require an addon.
After the order is marked complete, questions and minor adjustments related to the delivered tracking setup are supported for 30 days via the order chat. This covers things like a tag not firing as expected or a question about your GA4 reports.
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