Get accurate, professional GA4 and Google Ads conversion tracking installed on your website via Google Tag Manager — built by a London-based analytics specialist with 6 years of hands-on experience across 120+ websites.
I Will Set Up GA4 eCommerce & Google Ads Conversion Tracking via GTM
GA4 and GTM installed and configured with core tracking and consent setup.
- GA4 account creation or connection + GTM container setup
- First visit, page view & session start tracking enabled
- Google Signals activation & data layer GA4 config
- Internal traffic filtering for cleaner reporting
- Google Cookie Consent Banner setup + GA4 Consent Mode activation
- Fix any existing GA4 or GTM tracking issues
Full eCommerce funnel tracking plus social platform pixels and 8 conversion goals.
- Everything in Foundation, plus:
- GA4 standard eCommerce events (View Item, Add to Cart, Checkout, Purchase)
- Google Ads conversion tracking with dynamic values
- Google Ads dynamic remarketing tag setup
- Lead form submission & booking/scheduling event tracking
- Social platform tracking (Facebook Conversion API, TikTok Pixel, LinkedIn, Twitter/X)
- Up to 8 conversion goals configured
Complete analytics and ads ecosystem with advanced eCommerce tracking and 10 conversion goals.
- Everything in Boost, plus:
- Advanced enhanced eCommerce tracking (120+ site experience applied)
- Up to 10 conversion goals configured
- Server-side tracking consultation and guidance included
- Full cross-platform tracking audit and verification
- Priority support via order chat throughout delivery
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What You'll Receive
Full Description
Stop making business decisions based on incomplete or broken data. Accurate tracking is the backbone of every successful digital marketing strategy — and this service gives you exactly that: a clean, properly configured analytics and conversion tracking setup that you can trust from day one.
Based in London, Zinn Digital brings six years of specialist experience in GA4, Google Tag Manager, and Google Ads conversion tracking. With over 120 websites successfully instrumented, this is not a templated job — it is a precise, platform-aware implementation tailored to your website and your goals.
**What You Get**
Every order includes a full installation and configuration of Google Analytics 4 and Google Tag Manager on your website. The foundational setup covers first visit, page view, and session start tracking; Google Signals activation; data layer configuration; GA4 config tag deployment; and internal traffic filtering so your reports reflect real customer behaviour only. Google Cookie Consent Banner installation and GA4 Consent Mode activation are also included, ensuring your setup is privacy-compliant from the outset.
Higher tiers expand into full eCommerce purchase tracking, GA4 standard event tracking (Page View, View Item, Add to Cart, Checkout, Purchase), lead form submission tracking, booking and scheduling event tracking, Google Ads dynamic remarketing tag setup, and comprehensive Google Ads conversion tracking with dynamic values. Social platform tracking — including Facebook Conversion API, TikTok Conversion API, LinkedIn Ads Conversion Tracking, and Twitter/X Pixel — is available within the top tier alongside an expanded set of conversion goals.
**Platforms Supported**
Shopify, WordPress (including WooCommerce), Go High Level, Wix, Squarespace, and Webflow.
**How It Works**
Once your order is placed, share your website URL and the necessary access credentials (GTM, GA4, Google Ads account, and website admin access). If you do not yet have a GTM or GA4 account, one will be created for you with full admin rights granted to you. Work begins promptly, and any questions will be handled directly through the order chat.
**Who This Is For**
This service is ideal for eCommerce store owners, digital marketers, agencies, and business owners who need reliable, professional-grade tracking in place before running paid campaigns or making strategic decisions. Whether you are starting from scratch or fixing a broken legacy setup, this service delivers a solid, future-proof foundation.
**Why Zinn Digital**
This is a one-time service with no recurring costs. Six years of focused analytics experience, 120+ eCommerce implementations, and a commitment to clean, auditable work means you receive a setup you can hand to any developer or agency in the future and they will immediately understand what has been built.
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Compare Packages
| Feature | Foundation | Boost | Premium |
|---|---|---|---|
| Delivery Time | 1 days | 2 days | 2 days |
| Revisions | 1 | 1 | 2 |
| GA4 account creation or connection + GTM container setup | ✓ | ✕ | ✕ |
| First visit, page view & session start tracking enabled | ✓ | ✕ | ✕ |
| Google Signals activation & data layer GA4 config | ✓ | ✕ | ✕ |
| Internal traffic filtering for cleaner reporting | ✓ | ✕ | ✕ |
| Google Cookie Consent Banner setup + GA4 Consent Mode activation | ✓ | ✕ | ✕ |
| Fix any existing GA4 or GTM tracking issues | ✓ | ✕ | ✕ |
| Everything in Foundation, plus: | ✕ | ✓ | ✕ |
| GA4 standard eCommerce events (View Item, Add to Cart, Checkout, Purchase) | ✕ | ✓ | ✕ |
| Google Ads conversion tracking with dynamic values | ✕ | ✓ | ✕ |
| Google Ads dynamic remarketing tag setup | ✕ | ✓ | ✕ |
| Lead form submission & booking/scheduling event tracking | ✕ | ✓ | ✕ |
| Social platform tracking (Facebook Conversion API, TikTok Pixel, LinkedIn, Twitter/X) | ✕ | ✓ | ✕ |
| Up to 8 conversion goals configured | ✕ | ✓ | ✕ |
| Everything in Boost, plus: | ✕ | ✕ | ✓ |
| Advanced enhanced eCommerce tracking (120+ site experience applied) | ✕ | ✕ | ✓ |
| Up to 10 conversion goals configured | ✕ | ✕ | ✓ |
| Server-side tracking consultation and guidance included | ✕ | ✕ | ✓ |
| Full cross-platform tracking audit and verification | ✕ | ✕ | ✓ |
| Priority support via order chat throughout delivery | ✕ | ✕ | ✓ |
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Set Up GA4 eCommerce & Google Ads Conversion Tracking via GTM


Set Up GA4 eCommerce & Google Ads Conversion Tracking via GTM

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Frequently Asked Questions
You will need to share access to: Google Tag Manager (editor or admin), Google Analytics 4 (if you already have an account — if not, one will be created for you with admin rights), Google Ads (for conversion tracking orders), and website admin access to enable the data layer. All of this can be shared securely via the order chat.
No problem at all. A new GTM container and/or GA4 property will be created for you as part of the service. You will be set up as the admin so you retain full ownership of your accounts.
Yes — the following platforms are all supported: Shopify, WordPress (including WooCommerce), Go High Level, Wix, Squarespace, and Webflow. If your platform is not listed, please send a message before ordering to confirm compatibility.
This is a one-time service. Once the setup is complete, there are no recurring costs or ongoing charges. The tracking implementation is yours to keep.
Yes. Enhanced eCommerce has been implemented on 120+ websites across a wide range of platforms and custom builds. If your store is on a less common platform, please get in touch before ordering to discuss the approach.
Server-side tracking routes your website data through a cloud server first, using first-party cookies, before distributing it to third-party platforms such as Google Analytics, Facebook, and others. This improves data accuracy and privacy compliance. Server-side tracking guidance is included as a consultation within the Premium tier.
All setups are verified before delivery using GTM preview mode, GA4 DebugView, and Google Tag Assistant. You will be able to see live events firing in your GA4 account. Any issues discovered post-delivery can be raised in the order chat.
If you are not sure whether you need the Boost or Premium package, or have a bespoke requirement, send a message before placing your order and the right option can be recommended based on your specific setup.
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