Get a detailed conversion rate optimisation audit with copy, UI/UX analysis, and actionable recommendations — so you can turn more of your existing traffic into real leads and sales.
I Will Conduct a Professional CRO Website Audit to Boost Conversions
A focused audit of up to 2 pages with written recommendations to quickly identify and address your most critical conversion blockers.
- Audit of up to 2 website pages
- Copy analysis (headlines, CTAs, body text, tone)
- UI/UX analysis (layout, navigation, mobile responsiveness)
- Identification of key friction points and usability issues
- In-depth written text report with prioritised action points
- Ideal for business websites and landing pages with simple conversion flows
A comprehensive audit of up to 5 pages combining copy and UI/UX analysis with data insights and a full written and video report.
- Audit of up to 5 website pages
- Full copy and UI/UX analysis across all pages
- Google Analytics analysis — traffic, behaviour, KPIs, and conversion data
- Data-driven recommendations based on real performance insights
- Written text report plus section-by-section walkthrough video
- Suitable for online shops and businesses optimising based on data and best practice
The most comprehensive audit available — up to 5 pages with user testing, select wireframes, analytics insights, and a detailed video report.
- Audit of up to 5 website pages with deep-dive analysis
- Full copy, UI/UX, and Google Analytics analysis
- User testing with up to 100 participants to validate recommendations
- Select wireframes illustrating proposed layout and design changes
- Detailed video report (optional written report also available)
- Designed for teams seeking a highly data-driven, user-verified optimisation strategy
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Audit Scope
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What You'll Receive
Full Description
Your website is already attracting visitors. The question is: why aren't more of them converting?
A CRO audit cuts through the guesswork and gives you a clear, prioritised roadmap to fix what's quietly costing you customers. Whether it's confusing navigation, weak calls-to-action, poor copy, or friction in the user flow — we find it, explain it, and tell you exactly what to do about it.
Zinn Digital is a London-based international web design and optimisation agency with over a decade of hands-on experience across more than 100 projects, ranging from focused landing pages to large-scale e-commerce builds. Every audit is grounded in proven, methodical conversion principles — not guesswork.
**What your audit covers:**
— Copy analysis: headlines, subheadings, body text, calls-to-action, brand voice, tone, and persuasiveness
— UI/UX analysis: visual design, layout, navigation, user flows, mobile responsiveness, colour, typography, and imagery
— Identification of friction points, usability issues, and missed conversion opportunities
— Actionable, prioritised recommendations you can actually implement
**Who this is for:**
This service is built for business owners, marketing managers, and founders who know their site could be working harder. It suits simple business websites and landing pages (Entry tier), data-driven online shops wanting deeper insight (Standard tier), and growth-focused teams who want user-tested recommendations plus wireframes to guide implementation (Premium tier).
**How it works:**
1. Place your order and share your website URL and any relevant context via the order manager
2. We carry out a thorough page-by-page audit using established CRO and UX principles
3. Where applicable, we analyse analytics data and conduct user testing
4. You receive your deliverables — written report, walkthrough video, and/or wireframes — within the agreed timeframe
**What you walk away with:**
Depending on your chosen tier, your delivery will include an in-depth written summary of action points, a section-by-section walkthrough video, data-driven insights drawn from real analytics, select wireframes illustrating proposed changes, and user-testing findings — all tailored to your specific pages and conversion goals.
This is not a generic checklist. Every recommendation is specific to your website, your audience, and your business objectives.
If you want to stop leaving conversions on the table and start getting measurable results from the traffic you already have, this audit is your starting point.
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Compare Packages
| Feature | Entry — Quick Conversion Boost | Standard — Data-Driven Audit | Premium — Full CRO Strategy |
|---|---|---|---|
| Delivery Time | 5 days | 10 days | 14 days |
| Revisions | 1 | 2 | 2 |
| Audit of up to 2 website pages | ✓ | ✕ | ✕ |
| Copy analysis (headlines, CTAs, body text, tone) | ✓ | ✕ | ✕ |
| UI/UX analysis (layout, navigation, mobile responsiveness) | ✓ | ✕ | ✕ |
| Identification of key friction points and usability issues | ✓ | ✕ | ✕ |
| In-depth written text report with prioritised action points | ✓ | ✕ | ✕ |
| Ideal for business websites and landing pages with simple conversion flows | ✓ | ✕ | ✕ |
| Audit of up to 5 website pages | ✕ | ✓ | ✕ |
| Full copy and UI/UX analysis across all pages | ✕ | ✓ | ✕ |
| Google Analytics analysis — traffic, behaviour, KPIs, and conversion data | ✕ | ✓ | ✕ |
| Data-driven recommendations based on real performance insights | ✕ | ✓ | ✕ |
| Written text report plus section-by-section walkthrough video | ✕ | ✓ | ✕ |
| Suitable for online shops and businesses optimising based on data and best practice | ✕ | ✓ | ✕ |
| Audit of up to 5 website pages with deep-dive analysis | ✕ | ✕ | ✓ |
| Full copy, UI/UX, and Google Analytics analysis | ✕ | ✕ | ✓ |
| User testing with up to 100 participants to validate recommendations | ✕ | ✕ | ✓ |
| Select wireframes illustrating proposed layout and design changes | ✕ | ✕ | ✓ |
| Detailed video report (optional written report also available) | ✕ | ✕ | ✓ |
| Designed for teams seeking a highly data-driven, user-verified optimisation strategy | ✕ | ✕ | ✓ |
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Examples of the seller's work related to this Zinn.
Conduct a Professional CRO Website Audit to Boost Conversions
Conduct a Professional CRO Website Audit to Boost Conversions
Extra Information
Why Choose Me
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My Process
Frequently Asked Questions
A CRO (Conversion Rate Optimisation) audit is an in-depth analysis of your website that identifies exactly why visitors aren't converting into leads or customers. We go beyond surface-level tweaks and examine your copy, design, user experience, navigation, and — in higher tiers — real analytics data and user behaviour, to provide prioritised recommendations grounded in proven optimisation principles.
The Entry package suits business websites and landing pages with straightforward conversion flows — ideal if you want quick, focused insights on one or two key pages. The Standard package is better for online shops or businesses that want a broader, data-informed review across up to 5 pages. The Premium package is designed for teams who want the highest confidence in their recommendations, including user testing with up to 100 participants and select wireframes to guide implementation.
Entry delivers an in-depth written text report with prioritised action points for up to 2 pages. Standard delivers a written report plus a section-by-section walkthrough video for up to 5 pages. Premium delivers a detailed video report (with an optional written report), select wireframes, user testing insights, and analytics findings for up to 5 pages.
To begin your audit, simply provide your website URL and a brief note about your business goals, target audience, and any specific concerns you have about your current conversion performance. If read-only analytics access is relevant to your tier, that would also be helpful. We'll reach out via the order manager if we need anything further.
No back-end or admin access is required for the audit itself. We review your website from the visitor's perspective. If you choose the Standard or Premium tier and wish to share read-only Google Analytics access, that enables deeper data analysis — but it is not mandatory.
Our UI/UX analysis evaluates your visual design, layout, and navigation; assesses user flows and identifies friction points; checks mobile responsiveness; reviews colour schemes, typography, and imagery; and provides specific recommendations to improve the overall user experience and reduce drop-off.
Copy analysis covers your headlines, subheadings, and body text for clarity and persuasiveness; your calls-to-action for strength and placement; the consistency of your brand voice and tone; and any messaging gaps that may be reducing engagement or trust. You'll receive specific recommendations for improvement.
Revisions allow you to request clarification or refinement on the recommendations provided within the scope of your audit. A revision is not a re-audit of additional pages — it applies to the pages already reviewed. Please review your delivery carefully before requesting a revision so we can address all your points in one round.
Customer Reviews
See what our customers say about this Zinn
Pavel did an incredible job with our audit! The results were very detailed, data-driven, and comprehensive. He went above & beyond testing the recommendations with our target audiences to ensure they were aligned. All of his recommendations were highly actionable and thoroughly explained in the video & deck. We'll definitely be coming back!
We tasked the tenpixls team with performing a very high-level conversion analysis. After an interview they were able to dive right in and have given some invaluable insight that will help us scope out future development on things that are likely to impact our bottom line. They are definitely a professional service and you should expect -- and will receive -- professionals results when you use them. I'm looking forward to using them again in the future.
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