Drive quality installs for your Android or iOS app with a professionally built Google Ads campaign — keyword research, ad creatives, competitor analysis, and two weeks of optimisation included.
I Will Set Up a Google Ads PPC Campaign for Your Mobile App
A focused strategy consultation for your mobile app Google Ads campaign — ideal before you invest in a full build.
- 1 dedicated mobile app promotion consultation
- Campaign strategy and targeting recommendations
- Budget planning guidance for your ad spend
- Platform overview: Android vs iOS campaign considerations
- Advice on creatives and keyword direction
- Delivered via written summary through order manager
Full Google Ads mobile app campaign setup with two weeks of active monitoring and optimisation.
- Complete Google Ads Mobile App Promotion Campaign setup
- Thorough keyword research for your app and target market
- Competitor analysis for strategic insights
- High-quality ad creatives implemented in the campaign
- 14 days of ongoing ad monitoring and optimisation
- Continuous quality score improvement throughout
Extended full-scope campaign setup with a full month of active management for maximum install growth.
- Complete Google Ads Mobile App Promotion Campaign setup
- In-depth keyword research and competitor analysis
- High-quality ad creatives implemented across the campaign
- 30 days of ongoing ad monitoring and performance optimisation
- Continuous quality score and cost-per-install optimisation
- Priority support throughout the full campaign period
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Value Position
Campaign Type
Ad Account Requirement
Monitoring Period
Entry Point
What You'll Receive
Full Description
Your mobile app deserves installs from real, high-intent users — not guesswork. This service delivers a fully managed Google Ads PPC campaign built specifically for mobile app promotion, handled by a certified Google Ads specialist based in London, England.
Whether you are launching a new app or scaling an existing one, a properly structured Google Ads campaign connects your app with the right audience at the right moment. Every campaign is built inside your own Google Ads account, so you retain full ownership and visibility of your spend.
**What is included in the Standard and Full Campaign tiers:**
- Complete setup of a Google Ads Mobile App Promotion Campaign tailored to your app and target market
- Thorough keyword research to reach users most likely to install
- Competitor analysis to surface valuable positioning insights
- Implementation of high-quality ad creatives within the campaign
- Continuous optimisation to maintain a high ad quality score and lower your cost per install
- Ongoing ad monitoring across the campaign period to refine performance
The entry-level Consultation tier is ideal if you want expert guidance before committing to a full campaign build — you will receive a focused one-to-one consultation covering strategy, targeting options, budget planning, and next steps for your specific app.
**How it works:**
1. You send your app details, target markets, and any existing assets (keywords, images, or videos you have)
2. You invite this specialist as a limited administrator on your Google Ads account
3. The campaign is researched, built, and launched
4. Ads are monitored and optimised throughout the agreed period
5. Your campaign is handed back fully active and performing
Please note: the service fee covers campaign setup and management. Your daily advertising budget is paid directly to Google Ads from your own account and is separate from this fee. Campaigns for Android and iOS versions are priced separately.
**Who this is for:**
App developers, startups, and businesses wanting quality installs, sign-ups, or in-app engagement from a professionally managed PPC campaign. Particularly suited to those who want a specialist to handle the technical setup while they focus on their product.
App Store Optimisation (ASO) analysis and tips, image creation, and video creation are available as optional add-ons.
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Compare Packages
| Feature | Consultation | Boost Campaign | Premium Campaign |
|---|---|---|---|
| Delivery Time | 3 days | 14 days | 30 days |
| Revisions | 0 | 0 | 0 |
| 1 dedicated mobile app promotion consultation | ✓ | ✕ | ✕ |
| Campaign strategy and targeting recommendations | ✓ | ✕ | ✕ |
| Budget planning guidance for your ad spend | ✓ | ✕ | ✕ |
| Platform overview: Android vs iOS campaign considerations | ✓ | ✕ | ✕ |
| Advice on creatives and keyword direction | ✓ | ✕ | ✕ |
| Delivered via written summary through order manager | ✓ | ✕ | ✕ |
| Complete Google Ads Mobile App Promotion Campaign setup | ✕ | ✓ | ✓ |
| Thorough keyword research for your app and target market | ✕ | ✓ | ✕ |
| Competitor analysis for strategic insights | ✕ | ✓ | ✕ |
| High-quality ad creatives implemented in the campaign | ✕ | ✓ | ✕ |
| 14 days of ongoing ad monitoring and optimisation | ✕ | ✓ | ✕ |
| Continuous quality score improvement throughout | ✕ | ✓ | ✕ |
| In-depth keyword research and competitor analysis | ✕ | ✕ | ✓ |
| High-quality ad creatives implemented across the campaign | ✕ | ✕ | ✓ |
| 30 days of ongoing ad monitoring and performance optimisation | ✕ | ✕ | ✓ |
| Continuous quality score and cost-per-install optimisation | ✕ | ✕ | ✓ |
| Priority support throughout the full campaign period | ✕ | ✕ | ✓ |
Portfolio
Examples of the seller's work related to this Zinn.
Set Up a Google Ads PPC Campaign for Your Mobile App
Set Up a Google Ads PPC Campaign for Your Mobile App
Extra Information
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Frequently Asked Questions
No — Android and iOS campaigns are priced and set up separately. If you wish to promote both versions, you would order the relevant tier twice, once per platform. This ensures each campaign is properly structured for its respective app store ecosystem.
No. The fee you pay here covers the professional setup and management of your campaign. Your daily advertising spend is paid directly to Google Ads from your own Google Ads account. You remain in full control of how much you spend on ads.
Your own Google Ads account is used at all times. You retain full ownership. To allow campaign setup, you send an invitation from your Google Ads account granting limited administrative access. No third-party accounts are used.
No. What is guaranteed is a professionally built and optimised campaign designed to drive the highest quality traffic possible to your app listing. Whether a user chooses to download your app depends on factors such as your app store page, rating, and app quality. Every effort is made to keep your cost per install as low as possible.
Not in advance — cost per install varies significantly depending on your app category, target market, competition, and ad quality. Running the campaign is the most reliable way to determine your average cost per install. The campaign is optimised throughout to bring this figure down over time.
They are not strictly required, but they are strongly recommended by Google Ads. Visual creatives significantly lower your cost per install by improving engagement. Template-based image and video creation is available as an optional add-on if you do not have existing assets.
You will need to share your app details (name, store URL, target audience and markets), any preferred keywords you have in mind, your Google Ads account access invitation, and any creative assets such as images or videos if you have them. If anything additional is needed, it will be requested via the order chat.
Zoom calls and live video sessions are not available with this service. All communication and delivery takes place through the order manager, ensuring a clear, documented record of everything discussed and delivered.
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