Get your brand cited by Google AI Overviews, ChatGPT, and Perplexity. Expert Generative Engine Optimisation built on a decade of SEO mastery — semantic structure, deep E-E-A-T, and AI-ready authority signals.
I Will Optimise Your Website for AI Search with GEO & AEO
Core AI optimisation across 20 on-page content blocks with keyword and competitor groundwork.
- 20 on-page content blocks restructured for AI citation-readiness (semantic markup, E-E-A-T signals, and schema alignment per block)
- 3 keywords researched and analysed for generative search intent
- 1 competitor analysed for AI visibility gaps and opportunities
- Semantic optimisation: content context structured for AI topical authority
- Multi-platform targeting: Google AI Overviews, ChatGPT, Perplexity, Copilot, and Claude
- 1 round of revisions included
Expanded optimisation scope with deeper keyword and competitor intelligence plus a tailored strategy action plan.
- Everything in GEO Foundation, scaled to broader scope
- 5 keywords researched and analysed for generative search intent
- 2 competitors analysed for AI visibility gaps and positioning opportunities
- Deep E-E-A-T implementation across content and site architecture
- Tailored strategy action plan: a structured roadmap of prioritised GEO steps specific to your business
- 2 rounds of revisions included
Complete AI authority build with maximum keyword depth, full competitor benchmarking, and comprehensive strategic planning.
- Everything in GEO Standard at full scale
- 7 keywords researched and analysed for generative search intent across the AI ecosystem
- 3 competitors analysed for a complete AI citation landscape benchmark
- AI citation-ready architecture review: schema, structured data, and content formatting aligned to generative model extraction
- Comprehensive tailored strategy action plan covering semantic authority, E-E-A-T depth, and multi-platform visibility
- 2 rounds of revisions included
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Value Position
Optimisation Approach
AI Platforms Targeted
Strategy Included
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Full Description
Your next customers are not scrolling through search results — they are reading AI-generated answers. If your website is not structured to be cited by Google AI Overviews, ChatGPT, Perplexity, or Microsoft Copilot, you are invisible to the fastest-growing discovery channel on the internet. This service changes that.
Generative Engine Optimisation (GEO), also known as AEO or AIO, is the practice of structuring your content, authority signals, and semantic architecture so that AI models understand, trust, and reference your brand as a primary source. It is not a replacement for SEO — it is the evolution of it, and the businesses that act now will hold first-mover advantage as AI search becomes the default.
What this service delivers:
Semantic Optimisation — Your content is restructured so AI engines comprehend its full context, recognise topical depth, and classify your site as an authoritative resource within your niche.
Deep E-E-A-T Implementation — Experience, Expertise, Authoritativeness, and Trustworthiness signals are woven throughout your content and site architecture, making you a verifiable entity that AI models are trained to trust and cite.
AI Citation-Ready Architecture — On-page structure, schema, and content formatting are aligned with how generative models extract and reference information, moving you from being listed to being quoted.
Multi-Platform AI Visibility — The strategy targets the full AI ecosystem: Google Gemini, ChatGPT, Perplexity, Claude, and Microsoft Copilot, so your authority compounds across every platform where your audience searches.
Keyword and Competitor Intelligence — Targeted keyword research and competitor analysis provide the strategic foundation, identifying the exact gaps and opportunities where AI is most likely to cite your brand.
Strategy Action Plan (Standard and Full packages) — A structured, actionable plan tailored to your business, outlining the precise steps to build and maintain AI authority over time.
This service is built by Zinn Digital, based in London, England, with a decade of SEO expertise now applied to the frontier of generative search. Unlike agencies still optimising for yesterday's algorithm, this practice is built specifically for the AI era.
Who this is for: forward-thinking business owners, thought leaders, publishers, and brands who understand that long-term authority is the most valuable asset in AI-driven search — and who want to establish that authority before the competition catches up.
GEO is a long-term investment. Technical improvements are implemented immediately, but AI citation authority compounds over months. The sooner you begin, the stronger your position becomes.
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Compare Packages
| Feature | GEO Foundation | GEO Standard | GEO Full Authority |
|---|---|---|---|
| Delivery Time | 7 days | 10 days | 14 days |
| Revisions | 1 | 2 | 2 |
| 20 on-page content blocks restructured for AI citation-readiness (semantic markup, E-E-A-T signals, and schema alignment per block) | ✓ | ✕ | ✕ |
| 3 keywords researched and analysed for generative search intent | ✓ | ✕ | ✕ |
| 1 competitor analysed for AI visibility gaps and opportunities | ✓ | ✕ | ✕ |
| Semantic optimisation: content context structured for AI topical authority | ✓ | ✕ | ✕ |
| Multi-platform targeting: Google AI Overviews, ChatGPT, Perplexity, Copilot, and Claude | ✓ | ✕ | ✕ |
| 1 round of revisions included | ✓ | ✕ | ✕ |
| Everything in GEO Foundation, scaled to broader scope | ✕ | ✓ | ✕ |
| 5 keywords researched and analysed for generative search intent | ✕ | ✓ | ✕ |
| 2 competitors analysed for AI visibility gaps and positioning opportunities | ✕ | ✓ | ✕ |
| Deep E-E-A-T implementation across content and site architecture | ✕ | ✓ | ✕ |
| Tailored strategy action plan: a structured roadmap of prioritised GEO steps specific to your business | ✕ | ✓ | ✕ |
| 2 rounds of revisions included | ✕ | ✓ | ✓ |
| Everything in GEO Standard at full scale | ✕ | ✕ | ✓ |
| 7 keywords researched and analysed for generative search intent across the AI ecosystem | ✕ | ✕ | ✓ |
| 3 competitors analysed for a complete AI citation landscape benchmark | ✕ | ✕ | ✓ |
| AI citation-ready architecture review: schema, structured data, and content formatting aligned to generative model extraction | ✕ | ✕ | ✓ |
| Comprehensive tailored strategy action plan covering semantic authority, E-E-A-T depth, and multi-platform visibility | ✕ | ✕ | ✓ |
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Optimise Your Website for AI Search with GEO & AEO
Optimise Your Website for AI Search with GEO & AEO
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Why Choose Me
My Process
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Frequently Asked Questions
Each content block is a discrete, addressable unit of your website — typically a page, a key section, a FAQ cluster, or a product/service description. For each block, the work involves semantic restructuring for topical clarity, E-E-A-T signal integration, schema or structured data alignment where applicable, and formatting for AI extraction. The Foundation package covers 20 such blocks, giving your most important content a strong AI-ready foundation.
No one can ethically guarantee AI citations, just as no one can guarantee a number-one ranking. What is guaranteed is a cutting-edge strategy that maximises your probability of being featured — by optimising your content, authority signals, and architecture specifically for AI consumption and trust.
The service focuses on the major platforms shaping AI search: Google's AI Overviews (Gemini), ChatGPT, Perplexity, Claude, and Microsoft Copilot. The strategy builds authority across the full AI ecosystem for the broadest possible impact.
Like SEO, GEO is a long-term strategy. Technical and structural improvements are implemented during the project, but earning AI citation trust takes time. Early indicators often appear within two to four months, with authority and citation frequency compounding as AI models recognise your expertise.
To begin, please provide your website URL and your primary business goals, including your key services and target audience. Access to Google Analytics and Search Console is highly beneficial for a deeper analysis but is not required to start. The more context you share, the more precisely the optimisation can be targeted.
Traditional SEO targets keywords to rank in a list of results. GEO focuses on semantic context, structured data, and E-E-A-T signals so AI models understand and trust your expertise — the goal is to be cited, not merely listed. GEO builds upon a strong SEO foundation, so your existing SEO investment is not wasted; this service enhances and future-proofs it.
After delivery, you review the completed work and submit your consolidated feedback within the order. Foundation includes one revision round; Standard and Full Authority include two revision rounds. Revisions address changes within the agreed scope — they are not new optimisation requests but refinements to the delivered work.
A one-time optimisation provides significant structural value and immediate AI-readiness improvements. However, GEO is most effective as an ongoing process: AI models evolve constantly, and continuous refinement is key to maintaining your status as a trusted, citable source over time.
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