Stop running your ad campaigns blind. Get a professional GTM audit, a conversion tracking plan, and full implementation for Google Analytics, Google Ads, Facebook Ads, Bing, LinkedIn and more — delivered by a London-based digital marketing team.
I Will Set Up Google Tag Manager & Conversion Tracking
GTM and conversion tracking audit with a written plan and one conversion optimisation idea.
- Full review of your existing GTM container and tags
- Audit of current conversion tracking setup across platforms
- Comprehensive written conversion tracking plan
- 1 conversion optimisation idea included
- Covers Google Analytics, Google Ads, Facebook, Bing & LinkedIn scope
- Delivered via order manager with clear recommendations
Full audit and plan, plus hands-on GTM implementation for all major ad platforms.
- Everything in Audit & Plan tier
- Full GTM implementation of your tracking plan
- Tracking set up for Google Analytics (GA4), Google Ads, Facebook Ads, Bing Ads & LinkedIn
- Event tracking: page views, form submissions, button clicks, phone call tracking
- Cross-domain tracking and custom dimensions/metrics as required
- 1 conversion optimisation idea included
Complete implementation plus enhanced e-commerce purchase tracking for online stores.
- Everything in Audit, Plan & Implementation tier
- Enhanced e-commerce purchase tracking configured
- Product-level and transaction-level data sent to GA4 and Google Ads
- TikTok Pixel setup included where Pixel ID is provided
- Custom dimensions and custom metrics implemented
- Comprehensive final tracking plan document delivered
Request a Custom Offer
Log In to Request a Custom Offer
Create a free account or log in to request a personalised offer from this Zinner.
Log In / RegisterAsk a Pre-Sale Question
Log In to Ask a Question
To reduce platform spam, pre-sale messages can only be sent by logged-in users.
Create a free account or log in to message this Zinner directly.
Log In / RegisterAt a Glance
Key details about this service to help you decide. Generated by Zinn Hub, not the seller.
Value Position
Platforms Covered
Deliverable Type
E-commerce Tracking
Team Location
What You'll Receive
Full Description
If your ad campaigns are spending money but you cannot confidently say which keywords, adverts, or channels are actually driving results, the problem is almost certainly your conversion tracking — or the lack of it.
Without accurate tracking in place, every budget decision is a guess. You cannot optimise what you cannot measure, and every day that passes without proper data is money left on the table.
This service is designed to fix that. A London-based digital marketing and Google Tag Manager specialist will audit your existing GTM container and tracking setup, identify gaps and errors, and build you a comprehensive, actionable conversion tracking plan tailored to your website and your campaigns.
**What is covered:**
Using Google Tag Manager as the implementation layer, tracking can be configured for Google Analytics (GA4), Google Ads, Facebook Ads, Bing Ads, LinkedIn campaigns, TikTok Ads, and other platforms. Events that can be tracked include page views, purchases, form submissions, button clicks, phone number call tracking, enhanced e-commerce tracking, cross-domain tracking, custom dimensions, and custom metrics — whatever your business requires.
**How it works:**
Once you place your order, share your website URL, GTM container access, and any relevant platform credentials via the order chat. The team will review your current setup, produce a clear tracking plan with conversion optimisation ideas, and — depending on your chosen package — implement everything directly inside your GTM container. You will be kept informed throughout via the order manager.
**The three tiers at a glance:**
- Entry tier: A thorough audit of your existing GTM and conversion tracking setup, plus a written tracking plan with one conversion optimisation idea — ideal if you want a professional second opinion or a roadmap to hand to your own developer.
- Standard tier: Everything above, plus full hands-on implementation of your tracking plan across Google Analytics, Google Ads, Facebook Ads, Bing Ads, and LinkedIn campaigns.
- Full tier: Everything in the standard tier, plus enhanced e-commerce purchase tracking — the most complete option for online stores and businesses running product-level campaigns.
**Who this is for:**
Business owners, marketing managers, and e-commerce operators who are running paid campaigns on Google, Meta, Bing, LinkedIn, or TikTok and need to be certain their conversions are being recorded accurately. Also suitable for anyone who has recently migrated to GA4 and needs their GTM tags rebuilt from scratch.
Please note: you will need a Google Tag Manager account created and the GTM snippet added to your website's header before work can begin. If you are unsure about any aspect of the scope, get in touch via the order chat before placing your order.
Zinner Quality Guarantee
Every Zinner is reviewed and approved before joining the platform.
All services are backed by our quality assurance commitment.
Your payment is protected until you approve the delivered work.
Compare Packages
| Feature | Audit & Plan | Audit, Plan & Implementation | Full Implementation + E-Commerce |
|---|---|---|---|
| Delivery Time | 3 days | 5 days | 7 days |
| Revisions | 1 | 2 | 2 |
| Full review of your existing GTM container and tags | ✓ | ✕ | ✕ |
| Audit of current conversion tracking setup across platforms | ✓ | ✕ | ✕ |
| Comprehensive written conversion tracking plan | ✓ | ✕ | ✕ |
| 1 conversion optimisation idea included | ✓ | ✓ | ✕ |
| Covers Google Analytics, Google Ads, Facebook, Bing & LinkedIn scope | ✓ | ✕ | ✕ |
| Delivered via order manager with clear recommendations | ✓ | ✕ | ✕ |
| Everything in Audit & Plan tier | ✕ | ✓ | ✕ |
| Full GTM implementation of your tracking plan | ✕ | ✓ | ✕ |
| Tracking set up for Google Analytics (GA4), Google Ads, Facebook Ads, Bing Ads & LinkedIn | ✕ | ✓ | ✕ |
| Event tracking: page views, form submissions, button clicks, phone call tracking | ✕ | ✓ | ✕ |
| Cross-domain tracking and custom dimensions/metrics as required | ✕ | ✓ | ✕ |
| Everything in Audit, Plan & Implementation tier | ✕ | ✕ | ✓ |
| Enhanced e-commerce purchase tracking configured | ✕ | ✕ | ✓ |
| Product-level and transaction-level data sent to GA4 and Google Ads | ✕ | ✕ | ✓ |
| TikTok Pixel setup included where Pixel ID is provided | ✕ | ✕ | ✓ |
| Custom dimensions and custom metrics implemented | ✕ | ✕ | ✓ |
| Comprehensive final tracking plan document delivered | ✕ | ✕ | ✓ |
Portfolio
Examples of the seller's work related to this Zinn.
Set Up Google Tag Manager & Conversion Tracking
Set Up Google Tag Manager & Conversion Tracking
Extra Information
Perfect For
My Process
Why Choose Me
Frequently Asked Questions
Yes. You need a GTM account already created and the GTM code snippet added to the header section of your website. If you do not yet have this in place, please get in touch before placing your order so we can advise you.
No — goals from Universal Analytics are not auto-imported into GA4. New tags will need to be created inside GTM to send the correct events to your GA4 property. This is handled as part of the implementation packages.
Yes, TikTok Ads tracking can be configured. You will need to provide your TikTok Pixel ID via the order chat so the tag can be built correctly in GTM.
You will need to share your website URL, GTM container access (Editor permission), and access to the relevant ad platform accounts (Google Ads, Facebook Business Manager, etc.) where tracking needs to be verified or linked. All details can be shared securely through the order manager.
Tracking can be set up for Google Analytics (GA4), Google Ads, Facebook Ads, Bing Ads, LinkedIn Ads, and TikTok Ads. Events include page views, purchases, form submissions, button clicks, phone call tracking, enhanced e-commerce, cross-domain tracking, custom dimensions, and custom metrics.
The entry tier produces a professional audit and a written tracking plan — it is a roadmap. The standard and full tiers take that plan and implement it directly inside your GTM container, so your tracking is live and recording data by the end of the delivery period.
Revisions are included in every package. If something covered in the agreed scope is not working as expected, raise it via the order chat and it will be corrected within the revision allowance.
It is always a good idea, particularly if your setup is complex, you have multiple domains, or you are unsure which package is right for your needs. Send a message via the order manager before purchasing and the team will be happy to advise.
Customer Reviews
See what our customers say about this Zinn
This man really knows his stuff within Google Neileting Platform. Really great at finding those hard to find settings and figuring out any data discrepancies between website and commerce platform. Great work and highly recommended.
Although I asked Milovan to help me with a very specific problem, he looked beyond it and proposed other measures. I like his experience and holistic view when tackling problems.
Milovan knows exactly what he's doing. We will definitely work together again in the near future on the development or addition of other projects. Fast delivery!
Milovan did an incredible job setting up everything from GA4, GTM and server-side tracking with full Consent Mode V2 compliance, to Meta, LinkedIn and TikTok integrations. He connected all systems perfectly, optimised events and built a clear Looker Studio dashboard where I can see everything in real time. His knowledge of Google Ads, data privacy and conversion tracking is truly top-notch. A rare expert who understands the entire digital ecosystem. Every recommendation from me!
Milovan exceeded all of our expectations by implementing a highly efficient tracking system across our websites. Using GTM as the core framework, he set up accurate GA4 and Google Ads tracking, Bing conversion tracking, and Meta (Facebook & Instagram) pixel tracking - all configured to work seamlessly together.
Only logged in customers who have purchased this product may leave a review.
Categories
Zinner Policies
Related Zinns
I'll Create powerful sidebar blogroll SEO dofollow homepage backlinks for your website
