Attract high-calibre candidates to your open role with a professionally built and fully managed Facebook recruiting campaign — including audience research, compelling ad creative, and a 30-day optimisation cycle.
I Will Create and Manage a Social Media Recruiting Campaign
One vacancy — fully built and managed Facebook recruiting campaign for 30 days.
- Bespoke recruitment action plan
- Target audience research for 1 vacancy
- Full Facebook campaign setup (copy + visuals)
- Ongoing campaign optimisation
- 30 days of campaign management
- End-of-campaign ads analytical report
Two vacancies — expanded campaign scope with deeper targeting and management.
- Everything in Essential, scaled to 2 vacancies
- Action plan and audience research per vacancy
- Facebook campaign setup for each role
- Enhanced targeting and ad optimisation
- 30 days of full campaign management
- Consolidated ads analytical report for both campaigns
Three vacancies — full-scale social recruiting with maximum reach, creative depth, and reporting.
- Everything in Boost, scaled to 3 vacancies
- Individual action plan and audience research per role
- Facebook campaign setup with advanced creative testing
- Priority real-time optimisation across all campaigns
- 30 days of comprehensive multi-campaign management
- Detailed ads analytical report covering all three roles
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Value Position
Campaign Platform
Vacancy Coverage
Ad Budget Responsibility
Engagement Model
What You'll Receive
Full Description
Hiring the right person is one of the most important investments your business will ever make — and the wrong approach wastes both time and money. This service replaces the frustration of sifting through mismatched applications with a targeted, data-driven Facebook recruiting campaign built specifically around your vacancy, your ideal candidate profile, and your employer brand.
From the moment your order is placed, the team gets to work understanding your role, your business, and the type of person who will genuinely thrive in it. A tailored action plan is created before a single advert goes live, ensuring every element of the campaign has purpose and direction.
What is included across all tiers:
• Bespoke action plan aligned to your recruitment objectives
• Target audience research to identify where your ideal candidates are and how to reach them
• Full Facebook advertising campaign setup — from ad structure and copy through to engaging visuals
• Ongoing campaign optimisation with real-time adjustments throughout the management period
• Ads analytical report delivered at the end of the campaign
The entry package covers one vacancy with 30 days of managed campaign activity — everything a growing business needs to get in front of quality talent quickly. The Standard package scales the campaign scope to cover two vacancies simultaneously, giving businesses with multiple open roles a cost-effective solution. The Premium package delivers the full end-to-end service across three vacancies with the deepest level of targeting, creative testing, and reporting.
Please note: your Facebook advertising spend budget is separate from the service fee and is charged directly by Facebook through your Business Manager account. A typical monthly ad spend sits anywhere from $300 upwards, and the team will help you plan an appropriate budget during the onboarding consultation.
This service is delivered by a London-based digital marketing team with specialist focus on social recruiting. If you do not yet have a Facebook Business account, the team can assist with setting one up.
Who this is for: hiring managers, HR teams, founders, and business owners who want to fill roles faster by reaching both active job seekers and passive candidates who are not browsing job boards — but are reachable through well-crafted social advertising.
Ready to find your next great hire? Place your order and the team will be in touch promptly to begin your onboarding.
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Compare Packages
| Feature | Essential | Boost | Premium |
|---|---|---|---|
| Delivery Time | 30 days | 30 days | 30 days |
| Revisions | 0 | 0 | 0 |
| Bespoke recruitment action plan | ✓ | ✕ | ✕ |
| Target audience research for 1 vacancy | ✓ | ✕ | ✕ |
| Full Facebook campaign setup (copy + visuals) | ✓ | ✕ | ✕ |
| Ongoing campaign optimisation | ✓ | ✕ | ✕ |
| 30 days of campaign management | ✓ | ✕ | ✕ |
| End-of-campaign ads analytical report | ✓ | ✕ | ✕ |
| Everything in Essential, scaled to 2 vacancies | ✕ | ✓ | ✕ |
| Action plan and audience research per vacancy | ✕ | ✓ | ✕ |
| Facebook campaign setup for each role | ✕ | ✓ | ✕ |
| Enhanced targeting and ad optimisation | ✕ | ✓ | ✕ |
| 30 days of full campaign management | ✕ | ✓ | ✕ |
| Consolidated ads analytical report for both campaigns | ✕ | ✓ | ✕ |
| Everything in Boost, scaled to 3 vacancies | ✕ | ✕ | ✓ |
| Individual action plan and audience research per role | ✕ | ✕ | ✓ |
| Facebook campaign setup with advanced creative testing | ✕ | ✕ | ✓ |
| Priority real-time optimisation across all campaigns | ✕ | ✕ | ✓ |
| 30 days of comprehensive multi-campaign management | ✕ | ✕ | ✓ |
| Detailed ads analytical report covering all three roles | ✕ | ✕ | ✓ |
Portfolio
Examples of the seller's work related to this Zinn.
Create and Manage a Social Media Recruiting Campaign
Create and Manage a Social Media Recruiting Campaign
Extra Information
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My Process
Why Choose Me
Frequently Asked Questions
No — the package fee covers the strategy, setup, management, and reporting service only. Your Facebook advertising spend is a separate cost charged directly by Facebook through your Business Manager account. A typical monthly ad spend budget ranges from $300 to $3,000 or more, and the team will guide you on a sensible figure for your role and market during onboarding.
Yes, a Facebook Business Manager account is required to run adverts. If you do not yet have one, the team can assist you in setting it up — just mention this when you place your order.
The process begins with target audience research specific to your vacancy — building candidate personas based on skills, experience level, location, and interests. Facebook's targeting tools are then used to reach this defined audience, with placements and demographics refined throughout the campaign based on live performance data.
You will need to provide access to your Facebook Business Manager account, details about the vacancy or vacancies you are hiring for (including role requirements and any preferences for candidate profile), and any existing brand assets or tone-of-voice guidelines you would like the campaign to reflect.
Social recruiting is particularly powerful for reaching passive candidates — skilled professionals who are not actively browsing job boards but are reachable through targeted advertising. Combined with precise audience research and ongoing optimisation, it can significantly expand the quality and volume of applicants you receive.
At the end of the campaign period, you will receive a full ads analytical report summarising performance, reach, and candidate response data. If you wish to continue running the campaign, you can purchase the additional management addon or place a new order.
Yes. The Boost package covers two simultaneous vacancies and the Premium package covers three. Each role receives its own audience research, action plan, and campaign setup within the same management period.
Customer Reviews
See what our customers say about this Zinn
Very in-depth expertise on paid marketing on Facebook & Instagram. A very pleasant and collaborative experience. See you again soon!
Working with Tom is great! We've already done more than 5 campaigns and are still going strong.
A strong supplier for managing and setting up Meta campaigns (Facebook/Insta). Great results for our recruitment campaign. Friendly, helpful and patient – I'd happily book again! ⭐️⭐️⭐️⭐️⭐️
Outstanding commitment regarding the assigned task. BRAVO and we'd happily work with you again anytime, wow.
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