Stop wasting ad spend. Get a thorough, expert Google Ads audit with clear, prioritised recommendations to lower your costs, improve conversions, and make every advertising pound work harder.
I Will Audit and Optimise Your Google Ads Account
A full Google Ads account audit with prioritised recommendations for one account.
- Full audit of one Google Ads account
- Campaign, ad group, keyword and settings review
- Conversion tracking audit (Google Ads, GA4, GTM)
- Prioritised, actionable written recommendations
- Bespoke advice tailored to your industry and goals
- Delivered via written report through order manager
Everything in Essential plus a deeper optimisation strategy session and one revision round.
- Everything included in the Essential Audit
- Extended review covering bidding strategy and budget allocation
- Audience targeting and ad copy assessment
- Structured implementation roadmap with prioritised quick wins
- One round of follow-up questions answered post-delivery
- Suitable for accounts with multiple campaigns or product types
Comprehensive audit, detailed strategy, and hands-on optimisation recommendations for complex or large-scale accounts.
- Everything included in Audit & Strategy
- In-depth review of Shopping, Search, Display or Performance Max campaigns
- Full tracking health check across GA4, GTM and all conversion actions
- Detailed restructuring recommendations for campaigns and ad groups
- Keyword and negative keyword gap analysis
- Two revision rounds to refine recommendations based on your feedback
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Key details about this service to help you decide. Generated by Zinn Hub, not the seller.
Value Position
Experience Level
Tracking Coverage
Spend Range Served
Delivery & Revisions
What You'll Receive
Full Description
Are your Google Ads campaigns burning through budget without delivering the results your business deserves? A poorly structured account, misaligned keywords, or broken conversion tracking can silently drain thousands before you even notice. This service is designed to change that.
With 8+ years of hands-on Google Ads experience working with businesses from early-stage startups through to companies spending over £100,000 per month on paid search, the Zinn Digital team knows precisely where accounts lose money — and exactly how to fix it.
**What your audit covers**
Every audit is a thorough, account-wide review. That means campaigns, ad groups, keyword structure, match types, bidding strategies, ad copy, audience settings, budget allocation, and quality scores are all examined with a critical, experienced eye. Nothing is skimmed.
Beyond the campaign layer, the audit includes a comprehensive conversion tracking review spanning Google Tag Manager, GA4, and native Google Ads conversion actions. If your tracking is firing incorrectly, reporting inflated conversions, or missing key actions entirely, you will know — and you will know how to resolve it.
You receive a set of clear, prioritised recommendations tailored specifically to your industry and business goals, not a generic checklist. Whether you need a light tune-up or a complete structural overhaul, the output is actionable, practical, and ready to implement.
**How the process works**
Once you place your order, you grant the team read access to your Google Ads account (and optionally GA4 or Google Tag Manager). The audit is conducted over three business days. All findings and recommendations are delivered back to you through the order manager in a clear, structured written report.
**Who this is for**
This service suits business owners managing their own Google Ads accounts who suspect they are not getting full value, marketing managers who need an independent second opinion, and agencies looking for specialist tracking and PPC insight. Whether you spend £500 per month or considerably more, the fundamentals that drive performance are the same — and this audit will surface exactly what needs attention.
**Why Zinn Digital**
The team specialises in Google Ads, GA4, and conversion tracking — not as one service among many, but as a core focus developed over eight-plus years. Businesses from London and across the UK have relied on this expertise to bring structure, clarity, and measurable improvement to their paid search activity. The approach is always results-focused: better performance, not just better-looking dashboards.
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Compare Packages
| Feature | Essential Audit | Audit & Strategy | Full Account Overhaul |
|---|---|---|---|
| Delivery Time | 3 days | 5 days | 7 days |
| Revisions | 0 | 1 | 2 |
| Full audit of one Google Ads account | ✓ | ✕ | ✕ |
| Campaign, ad group, keyword and settings review | ✓ | ✕ | ✕ |
| Conversion tracking audit (Google Ads, GA4, GTM) | ✓ | ✕ | ✕ |
| Prioritised, actionable written recommendations | ✓ | ✕ | ✕ |
| Bespoke advice tailored to your industry and goals | ✓ | ✕ | ✕ |
| Delivered via written report through order manager | ✓ | ✕ | ✕ |
| Everything included in the Essential Audit | ✕ | ✓ | ✕ |
| Extended review covering bidding strategy and budget allocation | ✕ | ✓ | ✕ |
| Audience targeting and ad copy assessment | ✕ | ✓ | ✕ |
| Structured implementation roadmap with prioritised quick wins | ✕ | ✓ | ✕ |
| One round of follow-up questions answered post-delivery | ✕ | ✓ | ✕ |
| Suitable for accounts with multiple campaigns or product types | ✕ | ✓ | ✕ |
| Everything included in Audit & Strategy | ✕ | ✕ | ✓ |
| In-depth review of Shopping, Search, Display or Performance Max campaigns | ✕ | ✕ | ✓ |
| Full tracking health check across GA4, GTM and all conversion actions | ✕ | ✕ | ✓ |
| Detailed restructuring recommendations for campaigns and ad groups | ✕ | ✕ | ✓ |
| Keyword and negative keyword gap analysis | ✕ | ✕ | ✓ |
| Two revision rounds to refine recommendations based on your feedback | ✕ | ✕ | ✓ |
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Audit and Optimise Your Google Ads Account


Audit and Optimise Your Google Ads Account

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Frequently Asked Questions
You will need to grant read-only access to your Google Ads account. If the audit also covers GA4 or Google Tag Manager, read access to those platforms is helpful too. Full instructions will be shared via the order chat once you place your order.
No. This service is an audit and recommendations package. The findings are delivered to you as a clear, prioritised written report for you or your team to implement. Read-only access is all that is required.
The Essential Audit is delivered within 3 business days from when access is confirmed. The Audit & Strategy tier takes up to 5 business days, and the Full Account Overhaul up to 7. If you need faster turnaround, the Priority Delivery add-on is available.
The audit is relevant for accounts at any spend level, from those investing a few hundred pounds per month through to high-spend accounts. The recommendations are always tailored to your specific account structure, industry, and goals.
The audit covers Search, Shopping, Display, and Performance Max campaigns. If your account runs a mix of campaign types, all will be reviewed as part of the overall audit scope.
You can ask follow-up questions directly through the order chat. The Audit & Strategy and Full Account Overhaul tiers also include dedicated revision rounds to address any queries or refinements after initial delivery.
This service identifies tracking issues and provides clear recommendations on how to resolve them. Implementation of tracking fixes is a separate service — please reach out via order chat if you need that as well and the team can advise.
Customer Reviews
See what our customers say about this Zinn
I’ve had the pleasure of working with Henrik as our Google Ads Manager, and I can confidently say his service is outstanding. He is highly skilled, proactive, and always focused on achieving measurable results. Henrik continuously optimizes campaigns, provides clear and data-driven reports, and makes smart recommendations that have significantly improved our online visibility and conversion rates. His communication is excellent, and he’s always available when needed. I highly recommend Henrik to anyone looking for a professional and trustworthy Google Ads expert.
Great work as always.
Thank you so much for your help.
I'm satisfied with the job.
The job was done perfectly.
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