Most ecommerce brands leave money on the table because of leaky funnels and inaccurate tracking. If you are spending money on ads but not seeing the scale you expect, the problem is usually a disconnect between your traffic, your tracking, and your store’s conversion rate.

I help ecommerce brands bridge that gap. I’m Abdulsalam Rildwan, and I build performance-driven ecosystems that turn strangers into repeat customers using data, not guesswork.

Why Brands Work With Me

I don't just set up ads. I align your entire backend from technical tracking to the visual storefront to ensure every dollar spent is accounted for and optimized.

• Precision Tracking: I resolve Google Merchant Center suspensions and implement GA4 server-side tracking so you can see exactly where your sales are coming from.
• Aggressive Scaling: I leverage TikTok Ads and TikTok Shop setups alongside Google Ads to diversify your traffic and capture low-hanging fruit shoppers.
• Conversion-First Design: A beautiful store that doesn't convert is just an expensive hobby. I optimize Shopify CRO and store architecture to reduce bounce rates and increase Average Order Value (AOV).

  My Core Expertise
  
  - Paid Media: Google Ads (Search, Shopping, PMax), TikTok Ads, and Meta Ads.
  - Conversion Ecosystems: Shopify Store Design, Landing Page Optimization, and CRO Audits.
  -Technical Stack: Google Merchant Center (GMC) Fixes, GA4 Conversion Tracking, Meta Business API, and GTM Integration.
  -Social Commerce: End-to-end TikTok Shop setup and management.

  The Strategy
  
  My approach is a three-pillar system:
  

• Foundation: Proper Meta API and GA4 integration so the algorithms have the data they need to find your buyers.
• Traffic: Structured, high-intent campaigns across Google and TikTok.
• Optimization: Continuous CRO testing on your Shopify store to ensure traffic doesn't go to waste.

Ready to move from "running ads" to "scaling a brand"?

Click the ‘Invite to Job’ or ‘Message’ button. Let’s discuss your current bottlenecks and map out a data-driven strategy to hit your revenue goals this quarter.