---
title: "I Will Set Up Google Ads Conversion Tracking & GTM"
url: https://zinnhub.com/zinns/setup-google-ads-enhanced-conversion-tracking-gtm-for-wordpress-shopify-wix/
description: "Get accurate, future-proof conversion tracking for your Google Ads campaigns using Google Tag Manager, enhanced conversions, and e-commerce purchase tracking — so your budget works harder and your ads improve faster."
published: 2025-11-28T17:55:36+00:00
modified: 2026-10-19T17:25:34+00:00
language: en-GB
---

# I Will Set Up Google Ads Conversion Tracking & GTM

If your Google Ads campaigns are running blind — firing spend at audiences without reliable conversion data coming back — your cost-per-acquisition will always be higher than it needs to be. This service fixes that.

As a certified Google Ads and GA4 specialist based in London with over five years of hands-on experience, I set up the tracking infrastructure that turns raw ad spend into clear, actionable signals. Whether you are on WordPress, Shopify, Wix or another platform, I implement Google Tag Manager correctly from the ground up and connect it to your Google Ads account so every meaningful action is captured and reported accurately.

\*\*What this service covers:\*\*

The entry tier delivers a clean Google Tag Manager base code setup — the essential foundation that every other tracking element depends on. This is the right starting point if you already have GTM partially in place, or if you simply need a properly configured container before layering in conversion events.

The standard tier adds full e-commerce and purchase event tracking on top of the GTM setup. This means your Google Ads account receives transaction data — including conversion values — so Smart Bidding algorithms have the real revenue signals they need to [optimise your](https://zinnhub.com/zinns/optimize-ecommerce-website-onpage-technical-seo-service-wordpress-shopify-wix/) campaigns toward profit, not just clicks.

The full tier brings in Google Ads Enhanced [Conversion Tracking](https://zinnhub.com/zinns/set-up-google-ads-conversion-tracking-with-gtm-and-enhanced-conversions/). This advanced setup sends hashed purchaser details (email, phone, name) back to Google alongside the standard purchase event. The result is more complete conversion attribution, better cross-device matching, and improved audience quality — particularly valuable in a post-iOS 14.5 world where browser-based tracking alone is no longer sufficient.

\*\*Additional capabilities I can bring to your account:\*\*

– Google Ads server-side tracking (via stape.io or Google Cloud)
 – Call and offline [conversion tracking](https://zinnhub.com/zinns/setup-meta-pixel-google-analytics-4-ads-conversion-api-ga4-ecommerce-tracking/)
 – Dynamic Remarketing tag setup
 – Lead form conversion tracking
 – Dynamic value tracking
 – Google Tag Manager audit and bug fixes
 – iOS 14.5 update remediation

\*\*How it works:\*\*

Once your order is placed, I will ask for access to your Google Ads account, Google Tag Manager container, and website (admin or CMS credentials). If you do not yet have a Google Ads or GTM account, I will create one for you. I will also guide you through enabling the data layer on your CMS — most platforms support this via a free or paid plugin, and I will advise you on the best route. In some cases a developer may be needed to expose custom data layer variables, and I will let you know clearly if that applies to your setup.

\*\*Who this is for:\*\*

This service suits e-commerce store owners, lead generation businesses, marketing managers, and agency teams who need reliable Google Ads tracking and want it done properly by a specialist — not patched together from tutorials.

If you are unsure which tier is right for your setup, please get in touch before ordering and I will point you in the right direction.